Kevin Korn Photo + Brand was contracted as a studio to create + capture + produce + deliver a campaign for Under Armour Global Football and their Magnetico cleat launch. Work included: • Consult with internal UA teams to concept the category's new identity. • Build the campaign strategy, assemble the team, manage the budget, and lead the creative for the project. • Produce a brand photoshoot from start to finish with UA sponsored athletes. • Direct + capture the campaign for stills + motion. • Post-process + deliver all photography to the client and their partners for use in all brand exposure channels. • Copywrite the category's brand message to sync with the newly captured category identity. • Edit + deliver a brand video with the category's newly formed brand voice. All photography shown © Kevin Korn.